Friday, 19 August 2011

How to Submit your SiteMap to Google, Bing and Yahoo

Once you are done creating an XML sitemap listing all the pages to crawl and to be indexed, you want to make sure that the search engines see it and index your site, Know how easy to submit an XML sitemap to the Major Search Engines' Webmaster Centrals/Tools.

Webmaster Tools - Google - www.google.com/webmasters/tools/ 

A. Login to your Google account and go to Google Webmaster Central.

B. Add your site to Google by filling in your URL and the URL of your sitemap by clicking on 'Add a site'.

C. Google will ask for a verification file/code to be added to your doamin for the owner's user authentication.

D. Once added, Google will check the sitemap and begin indexing your site as soon as it's determined that the sitemap has no errors.



Yahoo! Site Explorer - siteexplorer.search.yahoo.com/

A. Login to your Yahoo! account and go to Yahoo! Site Explorer.

B. Add your site to Yahoo by filling in your URL and Click "Add My Site".

C. Yahoo will take you to a page where you will see the verification file/code to be added to your doamin for the owner's user authentication.

D. Once added, Yohoo! will check the sitemap and begin indexing your site as soon as it's determined that the sitemap has no errors.


Bing Webmaster Center - http://www.bing.com/webmaster/

A. Login to your Windows Live account and go to Bing Webmaster Center.

B. Add your site to Bing by filling in your URL by clicking on "Add Site".

C. Bing will take you a site verification code page, will ask for a verification file/code to be added to your doamin for the owner's user authentication.

D. Once added, Bing will check the sitemap and begin indexing your site as soon as it's determined that the sitemap has no errors.


Please have a look at the sample dash boards for more details on how and where to submit. Do not hesitate to Contact Me for any Queries/help in setting up the dashboards.
 




How To Make A Search Engine SEO Friendly Website?

Design is the basis of a website’s creation process.  While most of the website owners tend to overlook the design part, a few of them are smart enough to capitalize on it. After all, the motto is to drive the traffic towards the website. And if the traffic doesn’t turn up, the website shouldn’t be there either.

One just needs to plan, and take apt steps to make it (website) SEO friendly. Now, how would one lay down a perfect website design? Sounds tough, but could be interesting if done with the help of professionals. And, an SEO Services Company is the right destination to get the professional assistance.

If one goes ahead with this professionalism, bringing the website up in the rankings is just a matter of a few hardworking weeks. This eventually grabs the consumer’s eyes, which in turn increases the website traffic. However, it could become tricky sometimes to go past the competition if the website’s domain is competitive. Here, a good SEO Company in India may come to your rescue.

In most of the cases, a web developer isn’t aware of the SEO parameters that are to be stitched to the website. Moreover, the developer ignores or does not know the impact that SEO techniques can do to a website. And eventually, a website is created with great aesthetic value, without concentrating on the marketing part. If the marketing aspect is not catered, the website fades away slowly. To elucidate, a website cannot sustain itself for long if it fails to get footfalls.

So, the bottom line is that the website should be SEO friendly. Some of the basic requirements to make a website SEO friendly are:

Page title – This is another vital part that plays an important role in making an SEO friendly website. In the page title, main keywords should be put.

Static URL – Ensure that your website’s URL is static, so that it could be easily accessed by search engine crawlers.

Meta tags – Another place to plant main keywords is Meta tags. These keywords should be cleverly put. If needed, one may seek an SEO Services Company.

Hx Tags - Main keywords are to be put within Hx tags. Only use the H1 tag.

LSI - Proper care needs to be taken to put LSI quotient in place. Here, the help of a professional SEO Company in India can be taken.

Once the above mentioned requirements are fulfilled, one may keep up the good work. However, at any point of time, the expert guidance of an SEO Services Company may help a website gain immense traffic and leads.  

Saturday, 30 July 2011

Establish Brand Image using SEO techniques

The nitty-gritty of any business is to make a brand image out of itself. Brand image works like a mirror that displays the exact reflection of the business. How productive you are in the market, depends upon the brand image your business carries. If you put it on the graph, it shows an upward inclination when you are on a high and vice-versa.
The place where your business stands depicts its productivity in the market; its effect on the audience and the kind of attention it attracts. But, no matter where it is at present, the question is; what has brought it to this level??
   
The answer lies in the brand image itself. A brand becomes powerful when it gets popular amongst the population. In other words, it happens when people start believing that you actually exist for them. 
But unfortunately, there is no magic trigger to establish the brand image or identity. It does not climb up in one day. Everything takes time and SEO Services and techniques can help you boost your brand’s image. Search Engine Optimization techniques put you in a scenario where your target audience gets acquainted with your business; thereby helping you accomplish your branding and online reputation goals.

SEO Services companies understand the value of SEO Services and are well aware what high rankings in search engines can do to a website. Visibility in the market is what every business craves for; and if the motto is achieved, website traffic will increase considerably. Needless to mention, what your brand would mean to the public then..

In lieu with SEO, comes the Social Media Marketing technique. Both compliment each other nicely. Social Media Optimization is one of the trickiest ways to convert target audience into customers.
Such SEO strategies assist you to gain out of the website traffic in context of trust, rapport building and regular updates. Slowly and gradually, your target audience starts trusting your brand. They develop belief in your business’s products and services. And in no time, this trust stimulates them to become your customers. Furthermore, your consumers may suggest your brand to their friends, family and acquaintances. Eventually, your brand occupies a secure place in people’s mind and that’s when you get maximum productivity.
   
So, if you want your business to be in the limelight, then you got to love your brand. Tough times might obstruct your path, but if you move on unperturbed, you may soon sense success coming your way.